SEO + SOCIAL MEDIA
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The performance of SEO and Social Media is heavily reliant on the quality of content available to pull from. Content, in this case, refers to any usable assets that can be used to present valuable information (blog posts, social media activity, brand photography, web content, etc.)
Our first step when working with a brand is to gauge what content is available to pull from and what's missing so that we can create the perfect content plan to suit the brand's needs.
This process can take up to two weeks, but we find that the content positions of brands are typically transparent, allowing for quick turnaround.
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Using the analytics created by the content audit, we draft a plan for filling the content gap. At this stage, we create keyword clusters, content strategies, and content production schedules specifically designed to produce engaging content. Both search engines and social media value quality over quantity, so its important that all content is made using valuable information.
Upon approval, your brand immediately gains access to our full suite of analytics, including live-updating SEO reports, brand photography sessions at boutique studios, and a content library with millions of assets.
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With a tailored content plan, Crucis dedicates a number of days each month to efficient and effective content production. This includes brand photography, videography, ad creatives and copywriting.
As your online presence grows in tandem with the best SEO practices, your client acquisition will gradually become automated, allowing you to scale your business with ease.
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Search engine algorithms favor new content, and despise stagnation. Our team will continue to update content on your site using a proven SEO checklist so you stay one step ahead of your search engine competition.